Top 5 Social Apps on Android in Mexico - Q4 2023

In Q4 2023, the top social apps on Android in Mexico exhibited diverse performance trends in weekly downloads, revenue, and active users. Here’s a closer look at the key metrics for TikTok, Grindr - Gay Dating & Chat, Facebook, Instagram, and BuzzCast - Live Video Chat App.

TikTok saw a substantial increase in weekly revenue, peaking at approximately $60K in the week of December 18. Weekly downloads fluctuated, reaching a high of around 661K in late October before declining to 420K by the end of December. Active users remained relatively stable, hovering around 29M throughout the quarter.

Grindr - Gay Dating & Chat experienced consistent weekly revenue growth, culminating at roughly $20K in the week of December 18. Downloads varied, with a peak of about 10K in late September and a low of 6.8K in mid-December. Active users showed a slight decrease, from 164K in early October to 138K by the end of December.

Facebook maintained steady weekly revenue, peaking at around $17K in mid-December. Downloads were highest at 268K in early December, with active users consistently above 57M, peaking at 58.6M in mid-December.

Instagram showed a steady increase in weekly revenue, reaching approximately $15K in mid-December. Downloads peaked at 363K in early December. Active users remained stable, averaging around 43M throughout the quarter.

BuzzCast - Live Video Chat App demonstrated gradual revenue growth, peaking at about $13.5K in mid-December. Downloads fluctuated, with a high of approximately 7K in late December. Active users hovered around 100K, peaking at 111K in early October.

These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower's website.